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Data Analytics Academy

Scalable, cost efficient workforce development with PwC

New world. New skills.

Data literacy is essential to how we conduct business and deliver value. Information generated from the data is the ultimate asset in modern organizations. Employees need to understand data and communicate insights effectively.

The ability to ‘understand and speak data’ has become foundational in most day-to-day jobs. Preparing our people for the ‘future of work’ means - no one gets left behind. Unfortunately, over 80% of CEOs worldwide face an shortage of staff with analytical skills that cripples operational efficiency, impede innovation, and result in ever-increasing costs. More than ever, companies have to tackle this challenge with smart measures.

PwC is committed to digital upskilling, for ourselves and the employees of our clients. Therefore, we have developed the Data Analytics Academy - driving the adoption of new tools and work methods, cultivating a change in mindset and embedding a culture of innovation.


Ilse Venter

Meaningful transformation starts with our people. Our ability to remain successful in a digital era will not depend on the skill level of our most advanced employees. It will depend on our ability to cultivate an inspired, innovative and data literate majority.

Ilse Venter, PwC Global Tax Data Analytics Academy Lead

Data Analytics Academy - What is it & who is it for?

The Data Analytics Academy is a comprehensive, multi-phase upskilling and workforce transformation journey for your company.

The program raises the data literacy of your business professionals. It empowers them to solve business problems with market-leading data analytics and business intelligence tools such as Alteryx, Knime, Tableau, Power BI, and Qlik. It is best suited for subject matter experts who have strong domain knowledge but lack data analytics and automation skills.

Your workforce will be empowered to:


Identify risks & opportunities in data.


Corral data into valuable and actionable intelligence.


Identify automation and analytics use cases to transform your organization.


Surface targeted insights and design custom analytic and automation solutions.

Phase 1 - Data Analytics Online Academy

The Online Academy serves as an entry-point to your organization's Data Analytics upskilling journey. The self-paced, modular e-Learn guarantees the utmost flexibility for your learners. It combines theoretical and practical components to increase data analytics, visualization, and automation skills - inspiring technology-enabled innovation.

cast_connectedInteractive, hands-on online learning – at your pace


Your employees will solve real-world business problems using market-leading data analytics techniques and tools in an interactive environment – supplemented by challenging quizzes & exercises.

av_timerApproximately 16 hours completion time


Data basics, hands-on training, storytelling best practices, challenges, quizzes and inspiring showcases.

autorenewEmbed grassroots analytical and visualization capabilities


Data literacy empowers us to make informed decisions - turning overwhelming amounts of data into consumable and actionable insights. Data analytics, visualization, and automation capabilities inspire your employees to transform and optimize everyday tasks.

Phase 2+3 - Data Analytics Innovation Academy, Sprint & Showcase

Graduates of the Online Academy are well prepared to continue their upskilling journey with the Innovation Academy, the Developer sprint with a final Showcase session. In doing so, they convert theory into business-related practice, living employee-led innovation. 

business_centerFocus on concrete business outcomes


Your employees identify and develop custom business solutions during a multi-week development sprint - supported by PwC experts.

device_hubEmbed sustainable skills and solutions


Your employees implement bespoke analytics and automation solutions to transform processes or create new offerings.

transformDriving citizen-led transformation


Solutions, designed and created by your employees, solve known business problems and generate employee engagement - transformation from within the core of your organization.

PwC’s own authentic, internal digital upskilling program – tried and tested – now available to the employees of our clients


190.000+ registered learners in 150+ countries


94% recommended the Online Academy to their colleagues.


98% believed the Academy contributed to their data literacy.


See below how PwC graduates applied their new skills in business.


View selected PwC Data Analytics and Automation Use Cases




The success factors of the Data Analytics Academy

  • Increased data literacy across your organisation's workforce
  • Change in mindset and behavior
  • Guided application
  • Citizen-led innovation and transformation
  • Sustainable digital skills and capabilities
  • Concrete business outcomes
  • Compelling and engaging experience, driving emotional commitment and personal investment


Data Analytics Innovation Academy, Sprint & Showcase
Price per participant
Flat price€ 1.200


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