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Customer-centric-Banking - The new easy way to bank

Publisher

PricewaterhouseCoopers GmbH Wirtschaftsprüfungsgesellschaft

Year

2013

Language

English

File Size

1 MB

File Format

application/zip

Abstract

A “customer-centric bank” is one that reorganises the traditional retail distribution model to provide for a number of physical and virtual points of contact to provide a seamless, fully integrated and adapted-to-context customer experience based on a truly customer-centric platform.