Ethical aspects of dynamic pricing
Publisher:
PricewaterhouseCoopers GmbH Wirtschaftsprüfungsgesellschaft
A practical overview of balancing automated pricing with customer expectations through psychological insight.
How psychological factors like fairness perception influence customer acceptance of variable pricing
Transparency requirements that protect customer trust when prices vary automatically
Balancing algorithmic pricing with customer understanding to maintain confidence
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Year:
2020
Language:
English
Pages:
8
File Format:
Abstract
How to meet the customer's expectations despite automated price management by incorporating psychological factors.