Transformation of the customer experience
Publisher
PwC
Year
2021
Language
English
Pages
21
File Size
4 MB
File Format
PDF
Abstract
More and more companies are switching from SAP ERP to S/4HANA. This decision is an important step on the road to digital transformation. For companies currently using SAP CRM, the question is: What should our CRM look like in the future?
By switching to SAP's customer experience (CX) products, using SAP S/4HANA Customer Management (CM), or implementing a hybrid scenario, numerous advantages arise.