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Customer-centric-Banking - The new easy way to bank
Herausgeber: PwC
Sprache: Englisch
Erscheinung: Mai 2013

Customer-centric-Banking - The new easy way to bank

A “customer-centric bank” is one that reorganises the traditional retail distribution model to provide for a number of physical and virtual points of contact to provide a seamless, fully integrated and adapted-to-context customer experience based on a truly customer-centric platform.